Vi believes it is their responsibility to build a gender- equal organization. The organization takes the initiative in inviting talented women to come and work with them – particularly in Sales and Technology functions. They have initiated large interventions to curate “green” sales beats with 360-degree gender sensitization across stakeholders – employees, distributors, and retailers. To support their colleagues – both men and women – to manage and share their caregiving responsibilities at home, Vi has rolled out elder care and child care assistance services. The organization recognizes the risks of burnout and anxiety in stressful work situations. To aid colleagues, Vi has launched 24x7 Emotional Wellness Assistance and counselling support via call/video chat/chat. Vi is on a journey that reflects their commitment and authenticity to creating a better place to work.